Playful adult cereal with childhood nostalgia

Scouts Crunch

Creative Direction, GIFs, Illustration, Packaging, Social Media

If adult cereals had a baby with Girl Scout cookies, it would be Scouts Crunch. This high-protein guilt-free cereal combines everything that makes adult cereal fun and exciting but with the nostalgic and iconic Girl Scout cookie flavors.

Role: Creative Direction, Illustration, Motion Design, Packaging Design, Social Media Design

Playful adult cereal with childhood nostalgia

Playful adult cereal with childhood nostalgia

Scouts Crunch is a self-initiated fictional cereal project. The idea is to combine the high-protein nutritional benefits of trendy adult cereals with iconic Girl Scout cookie flavors from childhood. This project focuses on the bold, fun, and playful packaging and social media branding.

Role: Creative Direction, Illustration, Packaging Design, Social Media Design

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